I AM CARL.
a creative producer and strategist, sound designer, mixing engineer, and musician based in Atlanta.
i run Sonic Psychos, an audio-first production house built around the psychology of sound.
starting my freshman year in high school (2016), I began making music under my alias carlyoukilledit, an affirmation of a lifelong obsession with sound that evolved from pen tapping in elementary school to beatboxing in middle school. By high school, I was making beats during lunch and DJing parties on the weekends.
over time, that instinct evolved into a full creative discipline. I moved from the booth into post, from post into production, and eventually into creative direction — realizing most projects treat sound like an afterthought.
i don’t.
In our commercial work, every project is backed by a proprietary research vault of tens of thousands of consumer data points. We bridge the gap between Culture (moving at the speed of the music industry) and Corporate Rigor (executing with flawless legal and regulatory compliance).
I work with labels, agencies, directors, and brands to build worlds designed for how they feel, not just how they look. Whether I’m leading post-audio, shaping a sonic identity, or supporting a production from day one, the goal is the same:
Make the sound carry weight. Make the strategy bulletproof.
BRIEFS
coming march 2026…

CONTACT
CARL













